B2B portals today have revolutionized e-commerce and with it, enabled efficient and inclusive marketing.
With B2B portals delivering tailored solutions and information to buyers and sellers, they have now become de facto marketers to businesses.
Here is an enumeration of how B2B portals help companies achieve their aims:
• They are very low cost platforms to conduct business and achieve marketing objectives
• Automates a lot of activities, enabling companies to reduce their head counts, and allowing existing staff to concentrate more on the company’s core objectives.
• Geographical and time limitations disappear as it becomes easy for companies to transact business 24 x 7, 365 days a week.
However, with scores of B2B portals donning the net, it is imperative to check the usefulness, reliability and authenticity of each B2B portal before becoming its member.
Some portals like Esources have built for themselves a strong reputation. According to an Esources review, the portal is complete from both buyer’s and seller’s perspective.
Here are a few guidelines on how to evaluate a B2B portal.
• The B2B portal must frequently update its website with regard to list of companies, products and services. Stagnancy in content is indicative of a dormant website.
• The portal ranks well on search engines.
• The portal has good references on websites, and through word of mouth.
• The class of advertisers on the portal is indicative of the popularity its website.
• If the B2B portal boasts of a specialty in a particular industry vertical, then it must have consummate information on the specific products and services.
• The website is unbiased while it offers opportunities to members to form relationships with vendors, regardless of the member’s size and financial standing.
Esources is one of the most flawless B2B portals on the web. According to an esources.co.uk review, the portal provides exhaustive knowledge about all of the listed companies’ market share, products and services offered by them and many other relevant details.
With B2B portals delivering tailored solutions and information to buyers and sellers, they have now become de facto marketers to businesses.
Here is an enumeration of how B2B portals help companies achieve their aims:
• They are very low cost platforms to conduct business and achieve marketing objectives
• Automates a lot of activities, enabling companies to reduce their head counts, and allowing existing staff to concentrate more on the company’s core objectives.
• Geographical and time limitations disappear as it becomes easy for companies to transact business 24 x 7, 365 days a week.
However, with scores of B2B portals donning the net, it is imperative to check the usefulness, reliability and authenticity of each B2B portal before becoming its member.
Some portals like Esources have built for themselves a strong reputation. According to an Esources review, the portal is complete from both buyer’s and seller’s perspective.
Here are a few guidelines on how to evaluate a B2B portal.
• The B2B portal must frequently update its website with regard to list of companies, products and services. Stagnancy in content is indicative of a dormant website.
• The portal ranks well on search engines.
• The portal has good references on websites, and through word of mouth.
• The class of advertisers on the portal is indicative of the popularity its website.
• If the B2B portal boasts of a specialty in a particular industry vertical, then it must have consummate information on the specific products and services.
• The website is unbiased while it offers opportunities to members to form relationships with vendors, regardless of the member’s size and financial standing.
Esources is one of the most flawless B2B portals on the web. According to an esources.co.uk review, the portal provides exhaustive knowledge about all of the listed companies’ market share, products and services offered by them and many other relevant details.
